Mission Statement

The Professional Stand Up Paddle Association’s goal is to support an international community of stand up paddle board (SUP) instructors and business professionals; to promote high standards for safe, innovative, and quality instruction; and to inspire professional and personal growth through a shared passion for paddling.

How We Are Different

  • Our internationally recognized certification programs are developed by our Advisers— a diverse group of leading SUP professionals whose knowledge and experience bring a comprehensive approach to SUP education.
  • With an emphasis on water safety and stand up paddle business, our certification programs are designed to give you the skills you need to become a safe and confident instructor, as well as the business expertise you need to succeed in today’s crowded marketplace.
  • Our programs are reviewed and updated regularly to remain relevant and competitive in the industry.
  • Although our certification curricula and criteria are standardized, our courses are adaptable to individual student needs and the unique conditions of their paddling region.
  • Our Instructor Trainers excel in teaching and are leaders deeply rooted in their stand up paddling communities.  They approach their work with compassion and creativity, and emphasize safety, while also having fun sharing their stoke for paddling.
  • Through membership - an international virtual community -  we are committed to staying involved and connected with PSUPA certified instructors to help them reach their personal and professional goals, as well as to stay relevant in the industry.

 

Advisors

Rob Casey / Co-Founder & Director

Specialities: Flat Water, Rivers, Downwind, SUP Surf, Water Safety, SUP Business

Rob is based in Seattle, WA, where he teaches SUP  through his business Salmon Bay Paddle.  He holds a number of SUP teaching certifications and is the author of the first book on stand up paddle instruction, Stand Up Paddling: Flatwater to Surf and Rivers. His skills and knowledge are honed from over a decade of stand up paddling and kayaking year-round in the Pacific Northwest.  Rob is sponsored by Accent Paddles and Splinter SUP and is a MTI Safety Ambassador. He is a board member for the Washington Water Trails Association and is on the Washington State Parks Paddlesports Advisory Committee (PAC).  Rob also runs several annual SUP races including a weekly summer race in Seattle.

Christy CoxChristy Cox / Co-Founder & Business Manager

Christy has helped organize and manage creative businesses for over two decades. She currently helps manage Salmon Bay Paddle in Seattle, WA. A frequent volunteer in the paddling community, she has built websites for paddling clubs  and coordinated surf and race events.

Ryan PSUPARyan Burch

Specialities: Flat Water, Surf, Kids Programs, Water Safety, Camps

Ryan is based in Brewster, MA where he & his wife own & operate SUPfari Adventures Cape Cod.  As a veteran harbormaster, USCG Captain & water sports enthusiast, Ryan specializes in providing a fun, safe & educational SUP experience for people of all ages & skill levels. Ryan is the author of our Camp SUP Skills Certification. Ryan's business also provides PSUPA yoga instructor certification courses.

Larry FroleyLarry Froley

Specialities: Flat Water, Fitness, Water Safety

Based out of Roseville, CA, Larry has been involved in both stand up and prone paddling since 1999, including racing, instruction, retail, and a kit board design partnership with Chesapeake Light Craft.  He offers kit boards through Gray Whale Paddle.  In addition to SUP instruction, he is also a certified personal trainer and sports nutritionist with a passion for health, fitness and nutrition education and coaching through Froley Fitness Works.  Larry is a retired CA State Park Ranger with experience managing boating safety, enforcement and lifeguard programs, which gives him a unique perspective on water safety issues and programs.

Wade LawsonWade Lawson

Specialities: Flat Water, SUP Surf, Water Safety


Wade is based in Los Angeles, CA, where he teaches SUP and SUP surfing through his business SUP with Wade.  He is a big wave surfer who SUPs Mavericks on a regular basis and is highly respected in the SUP community.  He also paddles outrigger canoes for the Marina del Rey Club in CA. He enjoys teaching and is always stoked to pass on what he's learned over the years.

Bodie Shandro 2Bodie Shandro

Specialities: Flat Water, SUP Surf, Fitness

A lifetime outdoor enthusiast, Bodie Shandro first embraced the sport of stand up paddling in 2008, immediately recognizing the fitness benefits of a sport that combined all of his passions. The skills and experience he has accumulated from competing in events such as the Battle of the Paddle and Molokai 2 Oahu, and through the camaraderie of the some of SUP’s elite athletes, surfers and adventurers has resulted in his development of Paddle Surfit.  He is a professionally certified SUP, Mt. Bike and Heli Ski Guide who shares his passion for the outdoors with aspiring enthusiasts and elite athletes worldwide. Bodie recently started his own inflatable sup company.

Robert StehlikRobert Stehlik

Specialities: Flat Water, Downwind, SUP Surf

Robert moved to Maui in the late 1980s to windsurf and relocated to Honolulu soon thereafter. He started his retail shop Blue Planet Surf as a college project and continues to run it today.  He teaches all levels of SUP through Get Up Stand Up Hawaii and also runs the popular SUP informational blog Zen Waterman.

Chris Koerner

Specialities: Open Water, SUP Surf, Kids Programs, Water Safety

Based in Dana Point, California, Chris has been involved with surfing, ocean racing and paddle sports for four decades.  He has worked as an ocean lifeguard, run surf schools, outdoor education & junior lifeguard programs in the US and Australia, and was water sports director for a Caribbean resort.  Chris was an early proponent of SUP, and has been an active participant the evolution of surf, race and inflatable designs.  He currently represents several brands, offers private surf & paddle lessons, and works with adaptive paddling groups and Wounded Warrior programs. Chris was also featured in a dog SUP'ing segment on Animal Planet which airs several times a year.

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